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3 reasons to upgrade your business communications software

  • Writer: Kerauno Marketing
    Kerauno Marketing
  • Jun 14, 2019
  • 2 min read

A recent survey by Tech Pro Research found that two-thirds of corporate IT decision makers are increasing their technology budgets in 2018, with a majority investing in cybersecurity, hardware, cloud services and software upgrades.


Why keep a system that hasn’t changed in 10 years? Maybe it’s time to consider a platform that continually adds functionality as technology evolves.


Still not convinced? Here are four reasons you might want that upgrade now.


Workplace efficiencyOutdated technology can throw a wrench in even the most refined processes. Communication software is capable of automating processes with integrated workflow forms. Not only do these workflows free up time, allowing employees to focus on more tasks related to business goals, but also gives them real-time analytics to understand what needs to change in the workflow to improve customer engagement.


Workplace growthOn a hiring spree? Relocating to a new office? Business expanding nationally? These are all valid reasons to take a good look at the technology your organization is using. Team collaboration solutions that include chat functionality, file sharing, real time notifications, and group and private messaging are simple ways to keep employees connected and on task during this period of growth.


Need for mobile collaborationWhen email first came on the scene, it revolutionized workplace collaboration. Then came conference calls, instant messaging, file sharing and so on. With telecommuters on the rise, collaborating while on the go is a must. Cloud-based communication platforms allow employees to take their “office” anywhere without the fear of losing important analytics, conversations or documents.

About Kerauno:


Kerauno is a global Communications Workflow as a Service (CWaaS) platform that powerfully connects people, process, software and systems. Through the infusion of key modes of communication including voice, SMS text, chat, email, and social media, Kerauno can amplify existing business software to provide strategic insights and actionable analytics across all forms of communication which affect every industry and vertical. Headquartered in Indianapolis, Kerauno has created a global customer base that relies on its mobile-centric communications workflow platform to optimize business processes, enhance customer, and employee engagements, and drive revenue to the bottom line.

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